Studio Blvd. — 212 Take The Pill

212 Take The Pill

Carolina Herrera Case Study

CH Case Study - Intro Text

Carolina Herrera briefed Studio Blvd to launch their new 212 Pills Collection targeting cosmopolitan millennials. Studio Blvd’s insight came the from the content creators the millennial audience followed and were fans of. Using a collage style and stop-motion animation inspired by the cultural creatives for the millennial generation, the campaign was brought to life in the audience’s social and digital platforms and in a style we knew they already admired.

CH Case Study - Film

CH Case Study - Ad1

CH Case Study - Ad3

CH Case Study - Ad2